Filed under: sales
4 storiesThe archive, indexed. Every story carries its tags at the foot of the page.
The bad sales hire you pay for twice
Salary is the smallest part of the bill. The bigger costs are ramp time paid over again, accounts that will not take a second call, and a manager's week spent on the wrong person.
Replit's founder: over half the company will be salespeople
Amjad Masad spent a decade believing a good product sells itself. Enterprise procurement disagreed. The lesson for product-led founders is not whether to hire sellers, but when.
Buyers had picked a winner before sales ever called
A consultant who has spent 15 years interviewing buyers says the deals were lost in the research phase, not the demo. One SaaS company doubled its conversion rate by fixing the buying experience instead of the sales team.
One search fix, then $10,000 of catering in two weeks
Kevin Walker runs six food businesses around Chicago and does not claim to understand SEO. He says rewriting his restaurant's website for search brought in $10,000 of catering orders inside a fortnight.