Latest edition: 13 October 2026London — published continuously since 2026Free forever
The Founder Gazette
Startup news, held to newspaper standards

Filed under: sdr

1 story

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Sales operations

Vercel's inbound agent now runs on 14 rules, not 1,000 lines

Vercel's COO has described how one engineer at 20% time, a prompt written by the best SDR and six weeks of human checking produced an agent that handles the top of the funnel. The lesson is what came after: most of the prompt turned out to be code.

№ 326 · 13 October 2026