Filed under: seo
4 storiesThe archive, indexed. Every story carries its tags at the foot of the page.
Tips
Earned media supplies 84% of AI citations, study finds
Muck Rack looked at more than 25 million links cited by ChatGPT, Claude and Gemini. Paid placements accounted for 0.3% of them. Your homepage is not where the machines do their reading.
№ 96 · 19 August 2026
Growth tactics
One search fix, then $10,000 of catering in two weeks
Kevin Walker runs six food businesses around Chicago and does not claim to understand SEO. He says rewriting his restaurant's website for search brought in $10,000 of catering orders inside a fortnight.
№ 65 · 12 August 2026
Marketing
Fake deodorant brand won AI recommendations within weeks
A marketer invented a deodorant company with no stock. Inc. reports that recommendation systems began suggesting it over real products.
№ 41 · 9 August 2026
Tips and tricks
Why AI models cite third parties 84% of the time
Two industry surveys suggest the coverage you cannot buy is now the coverage that counts. Here is how to get it without a retainer.
№ 28 · 8 August 2026